I believe organisations should be led by purpose and not trends. True progress comes from evolving with intent, creating meaningful impact that outlives individual success.

This belief isn’t born from theory, or because it looks good on a poster. I say it because I’ve lived the absence of opportunity. I grew up with little, surrounded by people who weren’t expected to dream big because they were never given the tools to do so.

That experience didn’t just shape me, it fuelled me. I don’t strive to “be the change”, I aim to disrupt, to challenge comfort, and to spark a ripple that shifts the foundations of every room I step into.

To me, purpose is more than a slogan, it is the foundation of every decision, every initiative and every effort to build something that matters.

An award-winning practitioner, and recognised as a ‘Global Woman Power Leader for 2025’ I bring a strategic, evidence-based approach to cultural transformation, underpinned by qualifications from Saïd Business School, University of Oxford, and certifications in Strategy, Diversity & Inclusion, Change Management, Coaching, and Psychometrics.

Through the companies I work with, we have been recognised across Diversity & Inclusion, Women in Leadership, Corporate Learning, and HR Strategy.

At the heart of it all is an innate desire to nurture cultures rooted in trust, accountability, and creative freedom.

Maryam